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Digital Marketing Strategist
2 weeks ago
Job Title:
Google Ads Specialist
Description:
We are seeking a highly skilled Google Ads Specialist to join our team. As a key member of our digital marketing department, you will be responsible for planning, executing, and optimizing Google Ads campaigns to drive maximum results and achieve strategic objectives.
- The ideal candidate will have strong expertise in Google Ads (Search, Display, YouTube, Performance Max) and hands-on experience with conversion tracking, remarketing, and analytics tools.
- You will collaborate with our creative and fundraising teams to align ads with campaign goals and donor psychology, driving engagement and conversions.
- Staying updated on Google Ads policies, digital marketing trends, and crowdfunding strategies is essential for success in this role.
Key Responsibilities:
- Develop and execute Google Ads campaigns across Search, Display, YouTube, and Performance Max channels.
- Optimize ad performance through continuous testing, analysis, and refinement.
- Collaborate with cross-functional teams to ensure seamless execution and alignment with campaign goals.
Requirements:
- Bachelor's degree in Marketing, Business, or related field (preferred but not mandatory if experienced).
- Minimum 3 years of proven experience in crowdfunding and performance marketing in Indian market.
- Strong analytical, communication, and problem-solving skills are required for this role.
Benefits:
- Opportunity to contribute your digital skills to impactful social causes.
- Work-from-home flexibility with a supportive team.
- Competitive salary (based on experience) and performance-linked incentives.
