
Digital Retail Manager
1 day ago
Job Overview
The Digital Retail Manager will be responsible for driving the growth and development of a company's digital retail presence across marketplaces, brand website and strategic e-commerce platforms.
- Key Responsibilities:
- Manage end-to-end operations for the brand's own e-commerce website including product uploads, content updates, pricing, inventory syncing and order processing.
- Coordinate with developers and designers to ensure website functionality, performance and user experience are optimized across devices.
- Plan and execute website campaigns, banners, product launches, promotions and seasonal sales to generate leads and business.
- Monitor traffic, conversions, bounce rate and other KPIs using tools like Google Analytics and heatmaps to drive CRO (conversion rate optimization).
- Manage listings, pricing, content and inventory across major marketplaces.
- Ensure smooth order processing, shipping coordination and customer service across all platforms to reduce returns and increase ratings.
- Coordinate with internal teams for photoshoots, catalogue content and inventory planning to support digital sales.
- Plan and regularly put efforts to sell ready stocks.
- Collaborate with marketing teams for SEO, SEM, email marketing, social campaigns and influencer collaborations to drive traffic and engagement.
- Liaise with platform account managers and agencies to implement growth strategies and promotional plans.
- Analyze sales reports, campaign performance, and customer behaviour to refine digital strategy.
- Stay updated on e-commerce trends, competitor activity and platform policy changes.
Required Skills and Qualifications
- Strong understanding of e-commerce principles and digital retail concepts.
- Excellent communication and project management skills.
- Ability to work in a fast-paced environment and meet deadlines.
- Knowledge of Google Analytics and heatmaps.
- Experience with e-commerce platforms and marketplaces.
- Strong analytical and problem-solving skills.
- Ability to think strategically and drive business growth.
Benefits
- Opportunity to work with a dynamic team and contribute to business growth.
- Professional development and training opportunities.
- Competitive salary and benefits package.
Others
- Must have a strong passion for e-commerce and digital retail.
- Must be able to work independently and as part of a team.
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