Senior Content Marketing Strategist

2 weeks ago

Bengaluru, Karnataka, India beBeeContentLeader Full time ₹ 12,00,000 - ₹ 16,00,000

Content Leader Job Summary:

This senior role requires 4 to 6 years of experience in B2B content marketing. The Content Leader will lead content creation, distribution, and team operations. Responsibilities include researching, ideating, and creating high-quality long-form and short-form content, developing a content calendar, and managing content generation targets.


Key Responsibilities:

- Develop research-driven and engaging content such as articles, blogs, whitepapers, case studies, and press releases.
- Collaborate with cross-functional teams to create a comprehensive content strategy aligned with business goals and campaigns.
- Create funnel-specific content across TOFU, MOFU, and BOFU stages to support lead generation and conversion.
- Lead and mentor a small team of writers, freelancers, or content contributors.
- Review, edit, and provide feedback to ensure high-quality, on-brand output.
- Assign tasks, track progress, and ensure timely delivery of content projects.
- Foster a culture of creativity, accountability, and continuous improvement.
- Partner with the marketing team to deliver content for social media, email nurture campaigns, videos, and other assets.
- Own and grow Reddit as a high-value content distribution and engagement channel.
- Ensure all content follows SEO best practices, brand tone, and editorial standards.
- Monitor content performance and optimize for traffic, engagement, and conversion.
- Help achieve predefined organic traffic and content-led KPIs.

Required Skills and Qualifications:
- 4+ years of writing experience, including at least 2 years in B2B/SaaS content marketing.
- Prior experience managing or mentoring writers or content teams.
- Strong verbal and written communication skills.
- Excellent copywriting and storytelling abilities.
- Ability to manage deadlines and juggle multiple priorities in a fast-paced environment.
- Analytical mindset with an eye for detail and performance metrics.
- A hustler attitude with a bias for execution and growth.

Benefits:
- Be part of a high-growth SaaS company transforming the recruiting industry.
- Work with a passionate, product-led, and high-impact team.
- Take ownership of content strategy and build a content function that scales.
- Competitive salary, flexibility, and growth opportunities.

Why This Role?
- Drive business growth through effective content marketing strategies.
- Collaborate with cross-functional teams to deliver high-quality content assets.
- Foster a culture of creativity and innovation within the content team.
- Stay up-to-date with the latest content marketing trends and best practices.

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