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Digital Marketing Specialist

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Job Opportunity: Google Ads Campaign Manager

We are seeking a skilled digital marketer to lead our Google Ads campaign strategy.

  • Create and manage high-performing Google Ads campaigns, focusing on local and regional SMBs in the USA.
  • Utilize data-driven insights to optimize campaign structure, ad creative, targeting options, and bidding strategies for maximum ROI.
  • Deliver regular reports and actionable recommendations on key performance metrics, including CPC, CPL, ROAS, and lead quality.

You Will Be Responsible For:

  • Managing and optimizing Google Ads campaigns to achieve set goals.
  • Developing and executing comprehensive campaign strategies that drive results.
  • Maintaining up-to-date knowledge of industry trends, best practices, and platform updates.

Requirements:

  • Possess a strong understanding of North American SMB segments and customer behavior.
  • Hold a valid Google Ads certification.
  • Demonstrate experience running successful Google Ads campaigns, with a focus on Performance Max.
  • Showcase ability to analyze campaign data, identify areas for improvement, and implement changes.

This Role is Ideal for Results-Driven Marketers:

We are looking for a detail-oriented professional who thrives in a fast-paced environment and is passionate about staying ahead of the curve in digital marketing.