Digital Media Specialist

14 hours ago

Tiruppur, Tamil Nadu, India beBeeDigital Full time ₹ 8,00,000 - ₹ 12,00,000

Job Title: Digital Media Specialist

We are seeking an experienced Digital Media Specialist to manage and deliver paid digital media campaigns. The ideal candidate should have a strong technical knowledge base to execute day-to-day paid search and paid social campaigns.

Responsibilities:

  • Plan, review, and optimize Paid Search and Social campaigns.
  • Manage client data to ensure optimal campaign performance.
  • Track and report on campaign results, analyze data, and participate in weekly calls.
  • Generate campaign reports, handle pacing, QA, and trafficking.

Qualifications & Requirements:

  • Strong analytical skills with logical thinking and solution-oriented approach.
  • Excellent verbal and written communication skills.
  • Experience in running performance/KPI-based campaigns (CPL, CPA, CPI).
  • Able to work independently, demonstrating self-starter qualities.
  • Good understanding of various digital marketing functions such as paid advertising and social media marketing.
  • Strong Microsoft Excel skills, including Pivot Tables, Forecasting, and Chart Building.

This role offers extensive exposure to Google Ads and Social Media advertising across platforms like META, TikTok, Snapchat, and Twitter. It involves daily client communication to understand their requirements and deliver campaigns promptly. You will have the opportunity to work with top brands in industries such as Automotive, Banking, Hospitality, Real Estate, Fashion, and Electronics for the GCC markets.

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