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Digital Marketing Strategist
1 month ago
Digital Marketing Strategist - Fintech Innovator
About the Role:
In this exciting position, you will have the opportunity to leverage your expertise in performance marketing to drive user acquisition and revenue growth for our fintech organization. As a key member of our marketing team, you will be responsible for strategizing and executing campaigns across affiliate marketing channels, including mailers and partnerships.
Your Key Responsibilities:
- Develop and execute comprehensive user acquisition strategies to drive growth and revenue
- Identify, negotiate, onboard, and expand affiliate partner base to ensure successful campaign execution at scale
- Collaborate effectively with creative and content teams to develop content strategies that resonate with our target audience
- Monitor traffic sources and affiliate activities to ensure legitimate attribution and compliance
- Prepare comprehensive campaign reports with strong presentation skills to inform business decisions
About You:
We are seeking a highly motivated and experienced performance marketing professional with a proven track record of driving user acquisition and revenue growth through digital marketing channels. Your background in marketing, business, or a related field, combined with hands-on experience in performance marketing tools and analytics platforms, will enable you to hit the ground running in this role. With excellent project management skills, attention to detail, and problem-solving abilities, you will thrive in our fast-paced environment. Strong analytical mindset, excellent communication and collaboration skills, and self-motivation are essential qualities we look for in our ideal candidate.
The Ideal Candidate:
Minimum 2+ years of experience in performance marketing with a strong understanding of digital advertising platforms, including Google Ads, Facebook Ads, Affiliates, and other programmatic platforms
- Hands-on experience with performance marketing tools and analytics platforms, such as Google Analytics, Firebase, Appsflyer/Branch/Adjust, Google Tag Manager, Google Ads, Facebook Business Manager, and marketing automation platforms
- Proficiency in data analysis and reporting with the ability to interpret complex data sets, draw actionable insights, and communicate findings effectively
What We Offer:
- Competitive salary range: ₹12-20 Lakhs per annum (depending on experience)
- Opportunity to work with a leading fintech organization in India
- Collaborative and dynamic work environment with a flat structure and ample opportunities for growth and development
- Comprehensive benefits package, including health insurance, wellness programs, learning & development opportunities, and more
About Us:
Angel One Limited is a fintech company providing broking services, margin trading facility, research services, depository services, investment education, and distributes third-party financial products to its clients. With over 2 crore+ registered clients, we are onboarding an average of over 800k new clients every month in the current financial year.