Digital Marketing Strategist

3 weeks ago

Mumbai, Maharashtra, India My Digital Shelf Full time

Company Overview

At My Digital Shelf, we specialize in the B2B FMCG industry, delivering effective digital strategies to consumer goods brands through events, conferences, and media engagements.

We are a leading platform dedicated to providing tailored solutions for businesses looking to enhance their online presence, drive marketing campaigns, and create memorable events.

About the Role

We are seeking a highly skilled Digital Marketing Strategist to join our team. As a key member of our marketing department, you will play a pivotal role in driving impactful marketing campaigns, creating engaging events, and developing strategic partnerships.

The successful candidate will be responsible for managing social media platforms, implementing digital marketing strategies, and coordinating email marketing campaigns to promote our brand and services.

Key Responsibilities

  • Social Media Management: Develop and execute social media strategies to increase brand visibility and engagement.
  • Digital Marketing Strategies: Implement data-driven digital marketing strategies to drive website traffic, improve SEO, and enhance customer engagement.
  • Email Marketing Campaigns: Plan, create, and send targeted email campaigns to customers and prospects.
  • Event Marketing: Collaborate with internal stakeholders to plan, coordinate, and execute events that showcase our brand and services.
  • Content Creation: Develop high-quality content, including blog posts, social media posts, and email newsletters, to engage audiences and drive lead generation.
  • Project Coordination: Manage multiple projects simultaneously, prioritizing tasks, and meeting deadlines.
  • Collaboration: Work closely with cross-functional teams, including sales, product, and design, to ensure alignment and effective execution of marketing strategies.

Requirements

To succeed in this role, you will need:

  • 3+ years of experience in digital marketing, event planning, or a related field.
  • Proven track record of developing and executing successful marketing campaigns.
  • Excellent communication, project management, and analytical skills.
  • Ability to work independently and as part of a team.
  • Familiarity with marketing automation tools, email marketing software, and social media platforms.
  • Strong attention to detail, with excellent organizational and time management skills.

What We Offer

As a valued member of our team, you can expect:

  • A competitive salary of $65,000 - $80,000 per year.
  • A comprehensive benefits package, including health insurance, retirement savings, and paid time off.
  • Ongoing professional development opportunities to enhance your skills and career growth.
  • A dynamic, fast-paced work environment that encourages collaboration, creativity, and innovation.

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