Enhance Marketing Efforts in EMS Industry

2 days ago

Ellore, Andhra Pradesh, India beBeeMarketing Full time ₹ 8,00,000 - ₹ 15,00,000
Job Title: Marketing Specialist

We are seeking a dynamic Marketing Specialist to enhance our marketing efforts in the EMS industry.

The ideal candidate will have 2-3 years of experience in EMS or electronics manufacturing and a strong background in marketing strategy.

Key Responsibilities:

  • Develop and execute B2B marketing strategies to attract OEMs/ODMs in India and abroad.
  • Generate and qualify leads through online/offline channels, industry expos, and professional networks.
  • Identify new markets, customer segments, and partnership opportunities.
  • Coordinate and manage participation in trade shows, exhibitions, and industry events.
  • Maintain CRM systems and track lead conversion performance.
  • Work closely with the sales and technical teams to prepare RFQ responses, proposals, and client presentations.
  • Buid and maintain strong relationships with new and existing clients.
  • Drive digital presence via social media platforms with marketing content and campaigns.

Requirements:

  • Bachelor's degree in Electronics, Marketing, Business Administration, or related field.
  • Minimum 2-3 years of marketing/sales experience in the EMS or electronics manufacturing industry.
  • Strong understanding of EMS processes, PCBA, wiring harness, and box-build services.
  • Excellent communication and presentation skills.
  • Proficient in using CRM tools and digital marketing strategies.
  • Willingness to travel for client meetings and trade shows.

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