
Marketing Business Insights Expert
5 days ago
This is a chance to leverage data analysis skills in a fast-paced marketing environment. The ideal candidate will possess strong analytical skills, excellent problem-solving abilities, and effective communication skills.
The role involves collecting, analyzing, and interpreting large datasets from various marketing channels. The incumbent will build dashboards and reports to track key performance indicators (KPIs), campaign performance, and customer behavior.
Key Responsibilities:
- Collect, analyze, and interpret data from multiple sources, including digital campaigns, CRM systems, and web analytics tools.
- Develop and maintain databases, reports, and visualizations to track KPIs, campaign performance, and customer behavior.
- Identify trends, patterns, and insights to support business growth and decision-making.
- Collaborate with marketing, sales, and product teams to align data insights with organizational objectives.
Qualifications & Skills Needed:
- Bachelor's degree in engineering, statistics, mathematics, or a related field.
- Minimum 2-3 years of hands-on experience in data analysis, preferably in a marketing-focused environment.
- Strong knowledge of data analysis tools such as SQL, Python, R, or Excel.
- Proficiency in visualization tools like Power BI, Tableau, or Google Data Studio.
- Familiarity with marketing platforms like Google Analytics, Google Ads, Meta Ads, HubSpot, or CRM systems.
Benefits:
This opportunity offers a competitive compensation package, comprehensive training, and opportunities for professional growth and development.
Other Requirements:
Candidates must have the ability to handle large datasets, work independently, and deliver high-quality results within deadlines.
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