
Cloud-Based Marketing Strategist
2 days ago
We are seeking a seasoned professional to join our team as a Cloud-based Marketing Strategist.
The ideal candidate will have extensive experience in designing and deploying cloud-based marketing solutions using Salesforce Marketing Cloud (Journey Builder, Email Studio, Automation Studio, Mobile Studio, etc.).
- Develop and configure cloud-based marketing solutions that drive customer engagement and conversions.
- Implement personalized and dynamic content strategies using Salesforce Personalization/Interaction Studio or equivalent personalization tools.
- Build and optimize customer journeys, triggered campaigns, and cross-channel automations to deliver exceptional customer experiences.
- Collaborate with technology teams to translate business requirements into scalable cloud-based solutions.
- Integrate Salesforce Marketing Cloud with other enterprise systems through APIs and connectors.
- Ensure compliance with industry best practices for data security, privacy, and deliverability.
Requirements & Skills:
- Minimum 3–4 years of hands-on experience in Salesforce Marketing Cloud development.
- Strong experience with Journey Builder, Email Studio, Automation Studio, and Mobile Studio.
- Experience with personalization platforms, preferably Salesforce Personalization/Interaction Studio.
- Proficiency in AMP script, SSJS, SQL, and other advanced customization and segmentation tools.
- Knowledge of API integrations between SFMC and external systems.
- Familiarity with Salesforce CRM (Sales/Service Cloud) is beneficial.
- Strong problem-solving skills and ability to work in a fast-paced environment.
- Salesforce Marketing Cloud Developer/Consultant certification is an asset.
Benefits:
- Opportunity to work on cutting-edge cloud-based marketing solutions.
- Collaborative and dynamic work environment.
- Professional growth and development opportunities.
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