Creative Copy Strategist

3 weeks ago


Mumbai, Maharashtra, India Yaap Digital Pvt Ltd Full time

Company Overview:
Yaap Digital Pvt Ltd is a leading advertising agency that helps businesses grow through innovative digital solutions. We are seeking an experienced Creative Copy Strategist to join our team.

Salary: ₹1,200,000 - ₹1,800,000 per annum (dependent on experience).

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About the Role:
We are looking for a skilled Creative Copy Strategist to conceptualize and develop engaging copy solutions across various digital channels. The ideal candidate will have excellent communication skills, a deep understanding of brand voice and tone guidelines, and the ability to effectively communicate key messages to the intended audience. Key responsibilities include:

• Collaborating with cross-functional teams to brainstorm ideas and develop integrated campaigns
• Conceptualizing and developing creative copy solutions that align with client briefs, brand guidelines, and campaign objectives
• Ensuring all copy produced is high-quality, adheres to brand voice and tone guidelines, and effectively communicates key messages to the target audience

Required Skills and Qualifications:
The successful candidate will possess a Bachelor's or Master's degree in English, journalism, communications, marketing, or a related field. A flair for language and a knack for producing new, original ideas are essential. Additionally, the ideal candidate will be proactive, adept at crafting engaging social media content, and curious about exploring creative ways to approach tasks with enthusiasm. They will also need to stay informed about industry trends, emerging technologies, and best practices in digital marketing and copywriting.



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