Marketing Data Insights Leader

6 days ago


Bharatpur, Rajasthan, India beBeeDataInsights Full time ₹ 20,00,000 - ₹ 25,00,000
Marketing Data Insights Leader

The ideal candidate will lead the analysis of data from various marketing campaigns to assess performance, identify trends, and provide actionable insights.

In this role, you will be responsible for using advanced analytical techniques to evaluate campaign effectiveness. Additionally, you should have experience in creating comprehensive reports on campaign performance, including metrics such as conversion rates, ROI, customer acquisition costs, and lifetime value.

Presentation skills are also essential, as the successful candidate will need to present findings to stakeholders in a clear and concise manner.

You will work closely with the marketing team to ensure alignment with overall marketing strategy. Cross-functional teams will also be supported in integrated marketing efforts.

Strong data management skills, including proficiency in tools like SQL, Tableau, and Excel, are required. Ensuring data accuracy and integrity in all analyses is crucial.

A key focus of this position will be identifying opportunities for process improvements in campaign execution and reporting, developing and implementing strategies to optimize campaign workflows and enhance efficiency.


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