Biopharma Marketing Strategist
3 weeks ago
We are seeking a dynamic and innovative Marketing Specialist with a passion for the biopharma sector at JoVE. This role will focus on promoting our unique solutions to biopharma companies. The ideal candidate will have a proven track record in B2B marketing, particularly within the life sciences, and will excel in creating content and executing lead-generation marketing campaigns that resonate with biopharma audiences.
The RoleThis Marketing Specialist will be responsible for developing and executing marketing strategies tailored to biopharma companies. They will design and implement multi-channel marketing campaigns, including email marketing, social media, and paid ads to drive lead generation and audience engagement. The candidate will also create compelling content for case studies, newsletters, blogs, social media, ads, and email campaigns, and collaborate with the sales and product teams to align marketing initiatives with business goals.
Responsibilities- Develop and execute marketing strategies tailored to biopharma companies
- Design and implement multi-channel marketing campaigns to drive lead generation and audience engagement
- Create compelling content for various marketing channels
- Collaborate with sales and product teams to align marketing initiatives with business goals
The ideal candidate will have a strong understanding of the biopharma industry, including R&D processes and market trends. They will also have proficiency in marketing automation tools (such as HubSpot) and experience with Salesforce and B2B prospecting tools. Excellent written and verbal English communication skills are essential, as well as strong analytical and problem-solving skills.
Requirements- A Bachelor's degree in business, marketing, or life sciences
- 5+ years of experience in B2B marketing with a strong focus on the biopharma sector
- Strong understanding of the biopharma industry, including R&D processes and market trends
- Proficiency in marketing automation tools (such as HubSpot)
- Experience with Salesforce and B2B prospecting tools
We offer a competitive compensation package, including a salary range of $80,000 - $110,000 per year, depending on experience, plus benefits and opportunities for career advancement.
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