Digital Campaign Strategist

2 days ago

Anantapur, Andhra Pradesh, India beBeeMarketing Full time ₹ 60,00,000 - ₹ 90,00,000
Performance Marketing Specialist

As a Performance Marketing Specialist, you will be responsible for driving campaigns across multiple channels, achieving client Return on Ad Spend (ROAS), and growing their brands. You will work remotely and enjoy a competitive salary plus performance-based incentives.

Key Responsibilities:
  • Campaign Planning and Execution: Plan, manage, and optimize paid ad campaigns across Meta, Google, Snapchat, and other channels to achieve client ROAS and growth goals.
  • Client Ownership: Take full ownership of client accounts, focusing on ROAS, growth, and retention through excellent communication, timely reporting, and strategic guidance.
  • Campaign Monitoring and Optimization: Monitor and optimize campaigns based on performance metrics (ROAS, CTR, CPA, CAC, LTV) to ensure maximum efficiency and profitability.
  • Staying Up-to-Date: Stay updated on the latest trends, tools, and best practices in performance marketing to drive continuous improvement and innovation.
Requirements:
  • Experience: At least 2 years of hands-on experience in running paid campaigns, with a focus on Meta and Google.
  • Communication Skills: Strong communication and client-facing skills, with the ability to explain data and strategy clearly.
  • Results-Oriented: A proven track record of delivering ROAS and scaling campaigns profitably, with a high-ownership mindset and ability to take initiative.
  • Guidance and Strategic Thinking: Ability to guide clients strategically, not just execute ads, with a deep understanding of performance marketing principles.
  • Time Management and Organization: Respect for deadlines, processes, and others' time, with strong organizational skills and attention to detail.
What We Offer:
  • Competitive Salary: Competitive salary based on experience.
  • Incentives: Incentives on top of salary, with the potential to earn up to 50% of your base salary additionally.
  • Remote Work Flexibility: Remote work flexibility, allowing you to work from anywhere and maintain a healthy work-life balance.
  • Opportunity to Grow: Opportunity to grow quickly with a high-performance startup team, with a focus on professional development and career advancement.

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