Digital Copywriter Lead

4 days ago


Mumbai, Maharashtra, India Dentsu Creative Full time

We are looking for a seasoned Digital Copywriter Lead to join our team at Dentsu Creative in Mumbai. As a key member of our creative team, you will play a crucial role in developing the creative direction provided by the strategy team and transforming key insights into compelling copy.

About Us

Dentsu Creative is a global creative agency network designed to unlock exponential growth for clients. We use transformative creativity as a driving force to bring our capabilities together and positively impact people, business, and society.

As a Digital Copywriter Lead, you will be responsible for understanding bigger picture online objectives and ensuring all activity supports wider online objectives. You will also be responsible for hands-on interaction with social media sites, such as Facebook, Twitter, and other off-site social properties.

Key Responsibilities
  • Write engaging web copy in real-time that stimulates user interaction, discussion, and engagement.
  • Use etiquette and 'sell without selling' online by delivering great service, content, and information while linking through to commercial transactions when relevant.
  • Maintain close links with other parts of the organization to ensure aligned marketing and online marketing strategy is being delivered.
  • Respond and react to changes within social networks.
  • Monitor and present relevant data, trends, successes, and exceptions.
  • Deliver real-time content within relevant social spaces that dynamically engages the audience.
Requirements

To be successful in this role, you should have:

  • 2-4 years of experience in copywriting.
  • A deep understanding of digital marketing and social media platforms.
  • Excellent writing and communication skills.
  • Ability to work independently and take initiative.
What We Offer

We offer a competitive salary range of ₹15,00,000 - ₹30,00,000 per annum, depending on experience. In addition, we provide a dynamic and supportive work environment, opportunities for professional growth, and a chance to work on exciting projects with a talented team.


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