Digital Media Operations Specialist

6 days ago


Chennai, Tamil Nadu, India dentsu Full time
Overview

Dentsu is a global innovation agency that helps businesses grow through creativity and technology.


Salary & Benefits

We offer a competitive salary of $80,000 - $110,000 per year, depending on experience. In addition to a comprehensive compensation package, we provide benefits including health insurance, 401(k) matching, and paid time off.


Job Description

The Account Manager - Programmatic will play a key role in our team's success by handling vendor queries, supporting partnerships, and driving revenue growth.


Key Responsibilities:
  • Account Servicing: Provide basic client query support and work with the Partnerships Manager to ensure seamless execution of media plans.
  • Day-to-Day Activities: Efficiently manage account scaling, develop interpersonal communications with publishers and internal teams, and adhere to defined business processes.
  • Deal Creation: Develop Private Market Place/Programmatic Guaranteed/Preferred deals and collaborate with account teams to deliver reporting and finance requests.
  • Publisher Liaison: Coordinate publisher activities to meet client KPIs, implement best practices, and identify opportunities for growth.
  • Tactical Support: Partner with account teams to achieve and surpass revenue targets, KPIs, and campaign performance goals.
  • Campaign Analysis: Work with the Campaign Management team to create case studies, post-campaign analysis, and improve campaign performance.
  • Media Partnerships: Collaborate with internal Subject Matter Experts to develop media partnerships, reporting, and audience insights.

Requirements:
  • Bachelor's Degree: In a relevant field such as Marketing, Business, or Communications.
  • 2+ Years Experience: In programmatic advertising, media buying, or a related field.
  • Strong Communication Skills: Ability to effectively communicate with clients, partners, and internal teams.
  • Technical Skills: Proficiency in tools like Google Analytics, Ad Exchange, and/or DMPs.

About Us

Dentsu is an equal opportunity employer committed to diversity and inclusion. We are passionate about creating innovative solutions that drive business growth and make a positive impact on society.



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