Digital Marketing Campaign Manager

3 days ago

Gurgaon, Haryana, India beBeePerformance Full time ₹ 60,00,000 - ₹ 83,00,000
About This Role

We are seeking a highly skilled and experienced Performance Marketing Deputy Manager to drive ROI-focused digital campaigns across various platforms.

  • Drive ROI-focused digital campaigns across Google, Meta, and other performance marketing platforms.
  • Plan and execute tactical campaigns such as End of Season Sales and product/category pushes.
  • Collaborate with creative and media agencies for campaign briefing, performance reviews, and daily execution ensuring timely delivery of campaign assets and execution.
  • Monitor and optimize campaigns using Google Analytics, Meta Ads Manager, and similar tools to track ROAS, CTR, conversions, and footfalls.
  • Coordinate with the e-commerce team to align landing page experience, category traffic, and conversion goals.
  • Analyze click-through data and conversion metrics to generate actionable insights and improve campaign efficiency.
  • Partner with offline retail and CRM teams to support integrated omnichannel marketing goals.
  • Conduct ongoing market research and A/B testing to refine messaging, creatives, and targeting.
The Ideal Candidate

We require a Performance Marketing Deputy Manager with 5-8 years of hands-on experience in performance marketing, ideally in retail, fashion, or e-commerce.

A strong analytical mindset with expertise in click data, traffic analysis, and performance reporting is essential. Experience working with digital agencies and internal e-commerce teams to execute and optimize campaigns is also required.

About Us

We aim to provide a dynamic work environment where our employees can thrive and grow professionally. We encourage creativity, innovation, and collaboration.

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