SEO and Digital Marketing Professional

1 day ago


PimpriChinchwad, Maharashtra, India Top Tier Talent Partners Full time

Top Tier Talent Partners

About the Role:

We are seeking a talented SEO Trainee to join our digital marketing team. This is an excellent opportunity for you to kickstart your career in search engine optimization and digital marketing.

Job Description:

The successful candidate will gain hands-on experience working on both on-page and off-page SEO strategies to improve our website's ranking and online presence. You will be guided by experienced SEO professionals who will help you develop a solid foundation in SEO practices, tools, and strategies.

Key Responsibilities:

  • On-Page SEO:
  • Conduct keyword research to identify valuable keywords for optimizing content.
  • Optimize website pages, blogs, and articles using targeted keywords, including meta titles, meta descriptions, headers, and image alt texts.
  • Improve URL structures and internal linking to enhance site navigation and user experience.
  • Enhance website content to ensure SEO-friendliness, proper keyword placement, density, and alignment with SEO standards.
  • Evaluate websites for mobile-friendliness and speed optimization.
  • Perform regular SEO audits to identify technical SEO issues and work with the team to address them.
  • Off-Page SEO:
  • Learn and participate in building backlinks through link-building techniques, such as guest posting, directory submissions, and outreach campaigns.
  • Research and identify high-authority websites for external linking opportunities to improve our website's domain authority.
  • Assist in creating and implementing social media strategies that support SEO and generate traffic.
  • Monitor competitors' backlinks and develop strategies to outperform them in search results.
  • Stay updated with Google algorithm changes and understand their impact on off-page strategies.
  • Analytics and Monitoring:
  • Use SEO tools like Google Analytics, Google Search Console, SEMrush, and Ahrefs to track website performance and SEO efforts.
  • Analyze organic traffic trends, track keyword rankings, and assess the effectiveness of on-page and off-page activities.
  • Prepare regular reports on SEO performance, identifying areas for improvement and presenting them to the team.
  • Learning and Development:
  • Stay up-to-date with the latest trends, tools, and best practices in SEO and digital marketing.
  • Attend webinars, workshops, and training sessions provided by the company to sharpen your SEO skills.

Requirements:

  • Bachelor's or Master's degree in any field.
  • Familiarity with SEO principles and how search engines work.
  • Strong research skills and ability to perform keyword research using SEO tools.
  • Excellent communication and writing skills, as content optimization is a key part of the job.
  • Familiarity with web analytics tools like Google Analytics and Google Search Console.
  • A positive attitude, willingness to learn, and attention to detail.
  • Basic HTML/CSS knowledge is a bonus but not required.

What We Offer:

  • A competitive salary of $60,000 per year.
  • Ongoing training and development opportunities.
  • A dynamic and supportive team environment.
  • The chance to work on real-world projects and make a tangible impact on our business's online presence.


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