Ecommerce Digital Marketing Specialist

2 days ago

Mangalore, Karnataka, India beBeeDigital Full time ₹ 20,00,000 - ₹ 25,00,000

About Brandslane:

Brandslane is a performance marketing agency that helps Direct-To-Consumer eCommerce and product businesses through focused ad strategies, creative innovation, and data-driven optimization.

We have worked with some notable brands in India & outside the D2C space including - BombaySweetShop, SwissTimeHouse, Glamzei, Prolixr, Oceedee, Gehna, MDNT45, SendMails, GameNation, Pradyse and many more. In this time we have created over 400 Cr for 160+ brands combined.

We are now looking for Senior Media Buyers experienced in e-commerce advertising, who are extremely growth and number focused, quick-adaptive, proactive and detail-oriented.

The person in this role will be responsible for scaling up the ad accounts for multiple brands.

The two major KPIs for this role are:

  • Bring stellar results for the partner eCommerce brands with paid ads. Manage from planning and execution to optimizing and aggressive scaling.
  • Be exceptionally well in analytics and deep research.

Requirements:

To succeed in this position, you must be an expert level media buyer in managing ad strategy on platforms like - FB, Google, Snapchat, Tiktok etc. from concept to implementation for e-commerce brands.

  • Must have handled $20,000+/month or ₹25Lakhs/month in spends over one specific account (not combined) in recent months. This spend should be for the Purchase objective for any D2C business.
  • Must be extremely good with ad creative recommendations and consulting.
  • Understand the brand values so that they are maintained while making strategies and across different assets like copies and advertising creatives.
  • Having an obsession with the numbers and the algorithm of advertising platforms, their auction/bidding processes, and current trends.
  • Be extremely good with Analytics and deep research
  • Know your way around in Shopify, Klaviyo, and Active Campaign to get an overall understanding of customer flow and correlate data.
  • Be active in the direct response, Facebook advertising and e-commerce ecosystem (all of the international standards).
  • Must be great in communicating with clients regarding updates and requirements.

Cultural Fit:

Our ideal candidate is someone who:

  • Is managed and on time.
  • Communicates about observations, wins, problems, bad work, & availability.
  • Works in the future – staying ahead of time in plans, requests, & implementations.
  • Stays passionately data-focused.

What we offer:

A cool and fun team environment, easy work timelines, remote work with mindful working hours, no 9-5 work environment, new learning opportunities, and structured work.

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