Senior E-commerce Merchandising Specialist

5 days ago


Solapur, Maharashtra, India beBeeSiteMerchandiser Full time ₹ 25,00,000 - ₹ 50,00,000
Job Overview

We are seeking a detail-oriented, results-driven Site Merchandiser to enhance the customer experience and sales performance on our e-commerce platform.

This role is responsible for owning on-site merchandising, campaigns, and promotional events to drive traffic and conversion.

Key Responsibilities
  • Merchandising Strategy: Develop and execute the site merchandising calendar, including Gate Way campaigns, new product launches, program-led sales, and category-wide events.
  • Traffic Optimization: Track and analyze customer behavior across search, browse, and purchase funnels to optimize traffic and conversion.
  • Storefront Design: Design and refresh storefronts based on customer demand and purchase patterns, from wire frame development to execution.
  • Cross-Functional Collaboration: Coordinate with design teams to create engaging, conversion-driven marketing assets.
  • Performance Analysis: Develop, test, and analyze new merchandising strategies to improve engagement, document results, and share best practices.
Requirements
  • Experience: 1+ years of experience in Site Merchandising / E-commerce Marketing (e-commerce experience preferred).
  • Education: Bachelor's degree in Marketing, Business, or a related field.
  • Skills: Strong written and verbal communication skills in English. Proficiency in Excel, with the ability to learn SQL, XML, and in-house merchandising tools.
  • Data Analysis: Experience in data analysis to optimize site performance and customer engagement.


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