Digital Growth Specialist

5 days ago


Malappuram, Kerala, India beBeePerformance Full time ₹ 50,00,000 - ₹ 70,00,000
Performance Marketing Specialist

We are seeking a seasoned performance marketing professional to spearhead our growth initiatives and drive strategic impact in our marketing efforts.

Main Responsibilities:
  • Develop and execute targeted paid campaigns across Meta Ads, Google Ads, and other digital platforms to drive business results.
  • Continuously optimize campaign performance to enhance return on investment and reduce customer acquisition costs.
  • Analyze data-driven insights to inform budget allocation and audience targeting decisions.
Requirements:
  • A minimum of 3-4 years of experience in performance marketing, preferably in high-growth startups or global brands.
  • Proven track record of managing international markets and leading cross-functional teams.
  • Proficiency in Meta Ads Manager, Google Ads, Google Analytics, and attribution tools is essential.
Key Performance Indicators:
  • Campaign ROI improvement by 15% within the first quarter.
  • Reduction of customer acquisition cost by 20% through data-driven optimization.
Bonus Points:
  • Familiarity with emerging digital channels such as TikTok, Snapchat, and Reddit.
  • Experience with A/B testing and experimentation for campaign optimization.


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