User Growth Executive

2 days ago

Pune, Maharashtra, India beBeeAcquisition Full time ₹ 18,00,000 - ₹ 26,00,000
Job Title: Growth and Acquisition Specialist

This role involves planning, launching, and managing user acquisition campaigns to drive revenue growth in the live mobile game portfolio.

The ideal candidate will have a proven track record in executing data-driven marketing strategies, leveraging AI-powered tools to improve targeting, optimize bidding, and scale creative testing.

Key Responsibilities:
  • Develop and execute performance-driven user acquisition campaigns across multiple platforms.
  • Monitor and analyze campaign performance using various tools and dashboards, providing actionable insights to inform decision-making.
  • Collaborate with cross-functional teams to align user acquisition spend with business objectives and events.
  • Partner with the creative team to test and iterate high-volume ad creatives, driving incremental growth through structured creative testing.
  • Conduct cohort analysis to evaluate performance across geos, channels, and audience segments.
Requirements:
  • 2–5 years' experience in user acquisition marketing for mobile games, with a proven track record of delivering profitable campaigns.
  • Strong analytical skills, with excellent data interpretation and analysis abilities.
  • Hands-on expertise with Appsflyer, Firebase, and ad platform dashboards.
  • Demonstrated ability to manage large user acquisition budgets profitably across multiple channels and regions.
  • Experience in creative testing at scale and translating results into performance improvements.
  • Proficiency in Excel/Google Sheets, with advanced pivot table and formula skills.
  • Strong communication and collaboration skills, with the ability to present clear, data-backed insights.
Nice to Have:
  • Familiarity with app store optimization (ASO) and organic uplift strategies.
  • Experience working on titles with unique IPs, such as sports or entertainment.
  • Knowledge of ad monetization and cross-promotion strategies within live portfolios.

Join our team of experts and work on exciting projects that drive business growth. If you're passionate about mobile games and live operations, this is an exciting opportunity to apply your skills and experience.

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