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Digital Experience Strategist
2 weeks ago
At the forefront of India's digital landscape, we craft premium products that simplify and enrich lives.
Our extensive portfolio boasts market-leading brands, each designed to enhance experiences and bring people closer to their passions.
As an equal opportunity employer, we proudly promote inclusivity and diversity, achieving overall gender pay parity in 2018 through independent audits.
We're driven by innovation, committed to bringing groundbreaking products and ideas to empower individuals every day.
TOI and ETPrime Digital Subscriptions
Our digital subscription arms, TOI+ and ETPrime, offer premium journalism and in-depth analysis to millions of daily readers and business professionals, respectively.
Both products focus on developing sustainable reader revenue models through high-quality content and engaging experiences.
Senior Product Manager Role
- Own the end-to-end subscriber experience and retention metrics across platforms (Web, App, AMP).
- Unlock additional revenue from active subscribers via up-sell and cross-sell opportunities.
- Collaborate with engineering and operations teams to optimize backend systems supporting subscriptions.
Take ownership of upselling and cross-selling other transactions products within the ecosystem.
Key Responsibilities
- Develop and execute strategies to improve subscriber experience and reduce churn.
- Identify and capitalize on opportunities to increase revenue from existing subscribers.
- Work closely with cross-functional teams to drive business growth and development.
About the Business Unit
Our business unit is focused on building a sustainable reader revenue model through high-quality content and engaging digital experiences.
Why Join Us?
Join our team and take us to the next level. Be part of a dynamic organization that values innovation, inclusivity, and diversity.
