Executive Director of E-Commerce

3 days ago


Gulbarga, Karnataka, India beBeeBusiness Full time ₹ 80,00,000 - ₹ 1,50,00,000

We are seeking a visionary business leader to drive the strategic direction and execution of our e-commerce business.

Key Responsibilities:

  • Performance Analysis: Monitor key performance metrics to measure the effectiveness of brand initiatives and optimize strategies for maximum impact. Plan, forecast, and report on sales, costs, and business performance.
  • Strategic Planning: Develop and implement business growth strategies, guiding merchandising teams in creating the right product and price mix.
  • Marketing and Advertising: Oversee advertising and promotional strategy and activities, ensuring profitable business outcomes.
  • Partner Management: Liaise with 500+ brand partners to drive business based on market research and past product performance.
  • Brand Positioning: Define and communicate the unique value proposition of our brand, positioning us as a leader in the luxury e-commerce space.
  • Market Research: Stay abreast of industry trends, competitor activities, and customer preferences to inform brand strategy and identify growth opportunities.
  • Leadership: Collaborate cross-functionally with internal teams to ensure brand consistency and alignment across all touchpoints, providing mentorship, coaching, and professional development opportunities to team members.

Requirements:

  • Bachelor's degree in Marketing, Communications, Business, or a related field; Master's degree preferred.
  • Proven experience in brand management, preferably within the luxury retail or e-commerce industry.
  • Strong understanding of digital marketing channels, including social media, affiliate & email marketing and SEO/SEM.
  • Excellent communication skills, with the ability to craft compelling brand narratives and engage diverse audiences.


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