Chief Pipeline Accelerator

16 hours ago

Pune, Maharashtra, India beBeeDemand Full time ₹ 2,50,00,000 - ₹ 3,50,00,000
Lead Demand Generation Strategist

This role requires a Lead Demand Generation Strategist who will design and implement full-funnel demand generation strategies to build awareness, generate qualified leads, and accelerate pipeline across priority verticals. The successful candidate will develop multi-channel integrated campaigns to achieve quarterly pipeline and revenue goals.

Key Responsibilities:

  • Strategic Demand Generation: Design, implement, and measure full-funnel demand generation strategies that build awareness, generate qualified leads, and accelerate pipeline across priority verticals.
  • Account-Based Marketing (ABM) Leadership: Design and execute ABM campaigns for strategic enterprise accounts in collaboration with Sales, Solution Engineering, and Practice teams.
  • Measurement, Analytics & Optimization: Define and own KPIs for demand generation and ABM, including MQLs, SQLs by channel and segment, marketing-sourced pipeline, and campaign-level ROI.
  • Team Leadership & Cross-Functional Collaboration: Establish operating rhythms with Sales, Practice leaders, Marketing, and Partner Alliances to align GTM motions and pipeline goals.

Qualifications:

  • 12+ years of progressive B2B SaaS marketing experience, with a strong focus on demand generation, ABM, and revenue marketing.
  • Proven success in building and scaling multi-channel demand generation and ABM programs that drive enterprise growth and measurable pipeline.

As a lead demand generation strategist, you will have the opportunity to leverage your expertise to drive business outcomes and contribute to the company's success.

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