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2 days ago
Attract and acquire new customers through strategic marketing initiatives.
Job Overview:This is a key growth marketer position that involves launching and scaling SaaS products in the US market. The successful candidate will develop go-to-market strategies, shape positioning and messaging to resonate with target audiences, and drive traction through various digital channels.
Key Responsibilities:- Develop and execute go-to-market strategies for new fintech SaaS products
- Shape positioning and messaging to resonate with early adopters, founders, and finance leaders
- Drive traction through Reddit, Twitter, Discord groups, startup forums, affiliate networks, and fintech communities
- Build and execute partnerships and referral programs
For this role, we are seeking a highly skilled growth marketer who can deliver results-driven marketing campaigns and contribute to the company's overall growth strategy.
Requirements:- Hands-on experience with distribution tactics via social media platforms and community networks
- Strong understanding of US market go-to-market strategies
- Ability to work in high-ownership, resource-limited environments
- Data-driven approach with strong analytical and storytelling skills
The ideal candidate will have experience in launching and scaling SaaS or fintech products, particularly in the US market, and be able to leverage their expertise to drive business growth.
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