Strategic Program Director
3 weeks ago
Curefit, the parent company of cult.fit and cult.sport, is India's largest fitness conglomerate. Founded in 2016 by visionary entrepreneurs Mukesh Bansal and Ankit Nagori, Curefit has revolutionized the Indian fitness landscape through its comprehensive range of services and products.
Our mission at Curefit is to make fitness enjoyable, accessible, and affordable for everyone. We achieve this by offering a diverse array of group workouts, online classes, sports facilities, and personalized solutions at our state-of-the-art fitness centers and partner gyms across the country.
We're not just stopping at providing great services; we're also innovating with cutting-edge subscription-led revenue models and leveraging technology to promote healthy habits. As a result, cult.fit has become the go-to destination for fitness enthusiasts nationwide, while cult.sport simplifies health and wellness by offering smart fitness products tailored to everyday athletes.
What does a Strategic Program Director do?
- Identify areas for improvement and develop corrective action plans.
- Drive growth through new channels: enhancing top-of-funnel (ToF), video marketing (VM) campaigns, customer relationship management (CRM) campaigns, and offline initiatives.
- Monitor hiring and churn across verticals.
- Develop and execute new pilots and initiatives, testing and scaling strategies.
- Deliver results daily, weekly, and monthly.
- Conduct regular center visits to gain insights into funnels and customer experiences.
- Promote product development and enhancement.
Required Skills and Experience:
- Proficiency in data analysis using tools like Excel or Google Sheets.
- 2-4 years of experience as a program manager in a generalist role.
- Strong business acumen.
- Able to interpret data and make informed decisions.
- Comfortable with on-site visits to gather insights.
- Effective problem-solving skills.
**Salary:** ₹1,200,000 - ₹1,500,000 per annum.
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