
Developing Brand Visibility as a Marketing Specialist
15 hours ago
As a Marketing and Public Relations Intern, you will develop and implement marketing strategies that promote unique designer labels and products.
Key Responsibilities- Campaign Creation: Design engaging campaigns to showcase brand identity.
- Content Development: Produce content for social media, blogs, and newsletters to enhance brand visibility.
- Market Analysis: Conduct research on fashion trends, consumer preferences, and competitors to inform marketing strategies.
- Media Outreach: Establish relationships with fashion journalists, bloggers, and influencers to secure coverage for designers and collections.
- Press Releases: Assist in writing and distributing press releases to promote events, launches, and collaborations.
- Brand Messaging: Contribute to the development of brand identity by ensuring consistent messaging across all marketing and PR materials.
- Social Media Management: Manage social media accounts, including content scheduling, engagement with followers, and monitoring analytics.
- Reporting: Track and report the effectiveness of marketing and PR campaigns, providing insights and recommendations for improvements.
Required Skills and Qualifications:
- Graduate degree in business/marketing/fashion from a reputable institution.
- Availability for an internship period of 4-6 months.
- Experience in high fashion is preferred.
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