Strategic Public Relations Lead

4 weeks ago


Delhi, Delhi, India ON PURPOSE Full time

We are seeking a skilled Strategic Public Relations Lead to join our team at ON PURPOSE.

About Us

Founded in 2017, we exist to use the power of communications to drive social change in India. We work with clients and organizations in areas such as Climate Action, Public Health, Education, Gender, and Tech4Good.

Culture

We have been at the forefront of defining what a progressive workplace looks like. Our focus on building a safe and welcoming workplace for all has led us to innovate with policies like '6 days of paid leave for all menstruating employees' and 12 weeks of parental leave for all non-birthing people.

Your Role and Responsibilities

We're looking for someone who will win our client's confidence by demonstrating a thorough understanding of the markets in which they operate, how the media works, and a diligent approach to delivering flawless documents.

  • Coordinating all PR activities in coordination with the team for the client accounts
  • Developing a media relations strategy, seeking high-level placements in print, broadcast, and online media
  • Leveraging existing media relationships and cultivating new contacts within business and industry media
  • MAPPING STAKEHOLDERS WHO'D HAVE AN INTEREST AND IMPACT ON OUR CLIENT'S WORLD
  • Designing pitches and storylines that would place our client's issues at the heart of relevant conversations
  • Building relationships with thought leaders to grow industry awareness
  • Identifying opportunities in the media for our clients to be featured in
  • Building trust within the team and providing direction to junior team members as a role model

The ideal candidate should have 8+ years of experience in sectors like healthcare, youth skilling, social impact, and progress towards Sustainable Development Goals.

Requirements
  • Proficiency in editing, writing, and formatting of documents
  • Ability to provide advice and support our clients in navigating media in crisis communication
  • Experience of successfully managing client events (press conferences, media briefings, interactions, and follow-ups at national and regional level)
Benefits

A competitive salary of ₹800000 - ₹1200000 per annum is offered to the right candidate. This position also comes with opportunities for growth and learning, a safe and challenging work environment, and a space to make your own.



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