Strategic Digital Marketing Lead

1 week ago

Shimoga, Karnataka, India beBeeDigital Full time US$ 20,000 - US$ 30,000
Job Title: Digital Marketing Specialist

Overview:

We are seeking a highly skilled Digital Marketing Specialist to join our marketing team.

Duties:

  • Develop and implement successful advertising campaigns across social media platforms.
  • Create compelling ad materials that resonate with target audiences.
  • Optimize campaign performance by analyzing data and adjusting strategies.
  • Deploy tracking and reporting capabilities using DoubleClick and Google Tag Manager.
  • Collaborate with the e-commerce team to synchronize advertisements with new product launches and promotional activities.
  • Apply A/B testing methods to improve ad creatives and targeting approaches.
  • Manage budgets effectively to optimize resource distribution across various campaigns.
  • Stay informed about industry trends, competitor activities, and platform updates to maintain market advantage.
  • Apply conversion optimization methods to enhance user experience and boost sales revenue.

Skills:

  • Expertise in Facebook Ads Manager and other similar advertising platforms.
  • Google Ads experience and understanding of search engine marketing principles.
  • Understanding of affiliate marketing tactics to build partnerships that expand audience reach.
  • High-level analytical proficiency for effective information interpretation and decision-making based on data analysis.
  • Understanding of budgeting processes for digital marketing campaigns.
  • Expertise in promoting e-commerce products through social media to boost online sales revenue.
  • Strong social media expertise combined with content development and online community building capabilities.
  • Ability to handle multiple project responsibilities while demonstrating strong teamwork skills.

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