Digital Marketing Team Lead

3 weeks ago


Mumbai, Maharashtra, India KC OVERSEAS EDUCATION PRIVATE LIMITED Full time

About the Role:

- As a Digital Marketing Team Lead, you will be responsible for developing, implementing, and optimizing our digital marketing campaigns across various social media channels, including Facebook, Instagram, LinkedIn, YouTube, and Twitter.

- You will lead integrated digital marketing campaigns from concept to execution, working closely with the Digital Marketing team and supporting teams like content, design, events, and software development to launch campaigns on time and within budget.

- Your key responsibilities will include creating social media strategies to grow followers across channels, increasing user engagement, and developing and managing paid marketing campaigns for Facebook and Instagram Ads to promote KC's services.

- You will also be responsible for creating social media marketing calendars, monitoring and analyzing social media metrics, and tracking and reporting the performance of social media marketing campaigns against goals (ROI and KPIs).

- Additionally, you will collaborate with internal stakeholders to create landing pages and improve the user experience, and work with the video team to develop engaging content for Instagram Reels and YouTube videos.

- To be successful in this role, you will need to have a strong grasp of current marketing tools and strategies, be able to lead and manage a team, and have excellent communication and project management skills.

- If you are a motivated and experienced digital marketing professional looking for a new challenge, please apply for this exciting opportunity to join our team at KC Overseas Education.



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