Senior Hospitality Public Relations Associate

2 days ago

Erode, Tamil Nadu, India beBeePublicRelations Full time ₹ 8,00,000 - ₹ 12,00,000
Job Title: Senior Hospitality Public Relations Associate

We are seeking a dynamic Senior PR Associate with expertise in the hospitality sector to join our team.

This role requires someone who understands the pulse of hospitality and can craft compelling stories that resonate with media and target audiences.

The ideal candidate will have a passion for hospitality and a knack for PR, with strong written and verbal communication skills and an eye for detail.

Key responsibilities include drafting press materials, building and maintaining targeted media lists, coordinating events, reporting and analysis, research support, client communication, media opportunity mapping, and content collation.

The successful candidate will have a Bachelor's degree in Communications, Public Relations, Journalism, Hospitality Management, or related fields, with 2-3 years of experience in PR, preferably with clients in hospitality, travel, or lifestyle sectors.

  • Drafting Press Materials: Create engaging press releases, property listing notes, pitch documents, event calendars, guest chef profiles, and media FAQs tailored to hospitality clients.
  • Media Relations: Build and maintain targeted media lists specific to travel, lifestyle, F&B, and hospitality publications. Manage media invites, handle follow-ups with journalists, bloggers, food critics, and influencers, and conduct in-person media rounds.
  • Event Coordination: Assist with hospitality-centric events including hotel launches, food festivals, staycations, tasting menus, and experiential press previews. Manage logistics, checklists, media kits, and post-event media coverage.
  • Reporting & Analysis: Compile detailed monthly reports including coverage summaries, cost-benefit analysis, and campaign performance metrics. Monitor hospitality trends and client mentions in media.
  • Research Support: Conduct relevant secondary research for new hospitality ventures, tourism trends, concept pitches, and seasonal campaigns.
  • Client Communication: Maintain timely and professional client interactions. Share MoMs within 24 hours, send weekly status updates, and proactively flag media opportunities.
  • Media Opportunity Mapping: Track key hospitality awards, editorial calendars, and influencer collaborations to align with client objectives.
  • Campaign Execution: Manage end-to-end implementation of hospitality PR campaigns, ensuring all deliverables meet quality standards and are delivered on schedule.

Requirements:

  • Bachelor's degree in Communications, Public Relations, Journalism, Hospitality Management, or related fields
  • 2-3 years of experience in PR, preferably with clients in hospitality, travel, or lifestyle sectors
  • Strong written and verbal communication skills
  • Eye for detail
  • Passion for hospitality

What We Offer:

A dynamic work environment with a talented team of professionals dedicated to delivering exceptional results. A competitive salary and benefits package, including a comprehensive health insurance plan, retirement savings plan, and paid time off.

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