Senior Fashion PR Specialist

2 days ago

Mysore, Karnataka, India beBeeFashion Full time ₹ 1,50,00,000 - ₹ 2,00,00,000
Fashion Public Relations Expert Job

Job Summary:

We are seeking an experienced Fashion Public Relations expert to lead our communications and media strategy for fashion and lifestyle clients.

The ideal candidate will have a strong network within the fashion industry, understanding trends, tone, and audience. This role involves spearheading campaigns that elevate client presence across editorial, influencer, and digital platforms.

Key Responsibilities:

  • Fashion Media Relations: Build and maintain relationships with fashion editors, stylists, influencers, and journalists; pitch trend-relevant stories; secure impactful media placements in fashion and lifestyle publications.
  • PR Strategy: Design and lead integrated PR campaigns that reflect each brand's aesthetic, positioning, and seasonal focus (e.g., launches, shows, collaborations).
  • Event Management: Manage press previews, fashion events, pop-ups, and brand activations; ensure strong media turnout and post-event coverage.
  • Crisis Communication: Handle sensitive brand issues such as product recalls, backlash, or influencer controversies with timely and strategic messaging.
  • Content Creation: Craft compelling press releases, lookbooks, fashion bios, and seasonal trend pitches tailored for media.
  • Stakeholder Engagement: Act as a liaison between clients, designers, influencers, stylists, and fashion journalists.
  • Team Leadership: Guide a team of fashion PR executives, encouraging creativity, strong execution, and industry insight.
  • Performance Metrics: Measure campaign effectiveness through media impressions, sentiment analysis, and ROI.

Qualifications:

  • 4+ years of public relations experience, with at least 2-3 years focused on the fashion, beauty, or lifestyle sector.
  • Strong media relationships with fashion publications.
  • Proven success in leading PR for fashion events, product launches, and influencer campaigns.
  • Excellent storytelling, writing, and visual communication skills.
  • Deep understanding of fashion trends, consumer behavior, and brand building.

This role offers opportunities for professional growth, learning, and collaboration within a dynamic and creative environment.

  • Luxury Fashion Expert

    3 hours ago

    Mysore, Karnataka, India beBeeFashion Full time ₹ 10,00,000 - ₹ 20,00,000

    Job Description:As a Fashion Consultant, you will provide a personalized luxury shopping experience to clients by styling and advising them on ethnic and contemporary designer wear. Your role will involve managing end-to-end client engagement, from greeting to follow-ups, and ensuring excellent after-sales service.You will be responsible for meeting or...

  • Senior Communications Specialist

    2 days ago

    Mysore, Karnataka, India beBeeCommunication Full time ₹ 9,00,000 - ₹ 12,00,000

    Senior Communications SpecialistAbout the RoleWe are seeking a highly skilled Senior Communications Specialist to join our team. The ideal candidate will be responsible for developing and executing strategic communications campaigns that drive business results.Key Responsibilities:Communications StrategyCreate and implement effective communications plans to...

  • Senior Branding Specialist

    2 days ago

    Mysore, Karnataka, India beBeeBranding Full time ₹ 15,00,000 - ₹ 20,00,000

    Senior Branding PositionWe are seeking a highly qualified creative professional to join our team as a Senior Branding Specialist. This role involves creating unique, premium brand marks and complete identity systems.Create distinctive logos and branding systems that represent our clients' values and mission.Design luxury packaging with attention to detail...

  • Fashion Ecosystem Developer

    2 days ago

    Mysore, Karnataka, India beBeeExpansion Full time ₹ 8,00,000 - ₹ 15,00,000

    Marketplace Expansion SpecialistWe are seeking a seasoned professional to lead the expansion of our presence across leading online marketplaces.Strategic Marketplace Onboarding: Develop and execute comprehensive onboarding strategies for Pinklay across prominent fashion marketplaces in India and globally.Sales Growth & Optimization: Drive revenue growth by...

  • Fashion Influencer Partnership Coordinator

    3 hours ago

    Mysore, Karnataka, India beBeeFashion Full time ₹ 40,00,000 - ₹ 80,00,000

    Sourcing Specialist - Fashion Influencer Partnerships\Helpers: This role involves building and nurturing relationships with influencers and their teams to facilitate impactful brand collaborations. The ideal candidate will have a keen eye for fashion, excellent organizational skills, and a passion for working within the influencer, fashion, and lifestyle...

  • Senior Fashion Creative Lead

    2 days ago

    Mysore, Karnataka, India beBeeFashion Full time ₹ 6,00,000 - ₹ 10,00,000

    Explore the dynamic role of a Fashion Stylist and Visual Auditor, where creativity meets strategy.This key position involves crafting fashion looks for imagery and video shoots, driving new ideas and moods for seasonal projects, and coordinating photography, styling, and image editing teams. Ensuring high-quality images and timely marketing delivery are...

  • Senior Communications Specialist

    2 days ago

    Mysore, Karnataka, India beBeePublicRelations Full time ₹ 9,00,000 - ₹ 12,00,000

    Strategic Public Relations ProfessionalOur ideal candidate has a proven track record of delivering results-driven public relations campaigns that advance business objectives.Develop and execute compelling public relations strategies that drive brand awareness and reputation management.Build and maintain strong relationships with key stakeholders, including...

  • Apparel Buying Specialist

    23 hours ago

    Mysore, Karnataka, India beBeeFashion Full time ₹ 60,00,000 - ₹ 70,00,000

    Job Title: Fashion Product CoordinatorWe are seeking a skilled and fashion-forward product coordinator to join our team at a leading apparel company. As a product coordinator, you will play a crucial role in developing and executing a product assortment strategy that aligns with the brand identity and drives sales growth.The ideal candidate will have a...

  • Senior Technical Specialist

    2 days ago

    Mysore, Karnataka, India beBeeMachine Full time ₹ 1,80,00,000 - ₹ 2,40,00,000

    Job TitleA Senior Technical Specialist with Expertise in Large-Scale Machine Learning.

  • Senior Validation Specialist

    3 days ago

    Mysore, Karnataka, India beBeeValidation Full time ₹ 15,00,000 - ₹ 25,00,000

    Senior Validation SpecialistWe are seeking a highly skilled Senior Validation Specialist to lead our validation efforts.Main Responsibilities:Create and implement comprehensive validation strategies and processes to ensure product quality and reliability throughout the development lifecycle.Collaborate with cross-functional teams to define validation...