AI Transformation Content Lead

2 days ago

Pune, Maharashtra, India beBeeStrategist Full time ₹ 25,00,000 - ₹ 35,00,000

Job Title

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Are you a skilled content strategist looking for a new challenge?

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We are seeking a talented professional to join our team as a Senior Content Strategist.

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As a Senior Content Strategist, you will be responsible for crafting narratives that drive engagement, pipeline, and brand authority.

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You will work closely with our Demand Generation team to align content with campaigns, inbound strategies, and lead nurturing.

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Responsibilities:

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  • Own the Content Strategy: Create and execute content plans that fuel organic growth across the website, industry reports, playbooks, blogs, and case studies.
  • Craft Impactful Narratives: Write sharp, insightful, and engaging content that resonates with CIOs, IT leaders, and decision-makers.
  • SEO & Conversion Optimization: Ensure content ranks well and drives action—whether it's downloads, sign-ups, or demo requests.
  • Align with Demand Gen: Work closely with the Demand Generation team to align content with campaigns, inbound strategies, and lead nurturing.
  • Thought Leadership & Industry Reports: Research and produce high-value reports, whitepapers, and insights that establish our expertise in AI, software development, and digital transformation.
  • Case Studies & Success Stories: Capture our customer success stories in compelling, data-driven case studies that highlight business impact.
  • Content Performance Analysis: Track engagement, analyze content performance, and optimize based on data.
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Requirements:

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  • 5-6 years of B2B content marketing experience, ideally in software development, AI, or tech consulting.
  • Strong understanding of B2B buyer personas and content mapping for the customer journey.
  • Ability to turn technical concepts into engaging, value-driven content.
  • Exceptional writing, editing, and storytelling skills.
  • Proficiency in content marketing tools (SEO, analytics, CMS, etc.)
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Why Join Us?

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  • Work at the forefront of AI, automation, and digital transformation.
  • Impact global enterprises while being part of a growing, dynamic team.
  • Drive real business impact through content that fuels demand and conversions.
  • Collaborative, fast-paced, and innovative work environment.
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