Growth Marketing Specialist

1 week ago

kollam, India beBeeCustomerRelationshipManagementLead Full time

Customer Relationship Management LeadEmeritus is a leading global education company that offers high-quality courses and degree programs in partnership with top universities and institutions. We are seeking an experienced Customer Relationship Management (CRM) expert to join our dynamic team and play a pivotal role in shaping our customer engagement strategy.Owning quarterly revenue targets and designing end-to-end CRM campaigns for growth and reactivation, encompassing email, WhatsApp, and SMS channels.Collaborating closely with creative, analytics, business, and technology teams to build impactful, compliant, and highly personalized campaigns.Shaping content and segmentation strategies based on user behavior and business priorities, ensuring technical excellence and seamless cross-functional execution.The ideal candidate will have 6-15 years of experience in growth marketing or CRM roles at technology or fast-growth organizations, with a strong analytical acumen and proficiency with tools like Excel and SQL. Proven success executing multi-channel campaigns for global audiences is required, along with excellent communication and stakeholder management abilities.A Bachelor's degree in marketing, business, or a related field (MBA preferred) is essential. This is a remote, full-time opportunity for experienced professionals passionate about driving user engagement and revenue growth through data-driven CRM strategies.Key Responsibilities:Revenue Growth: Own quarterly revenue targets and design end-to-end CRM campaigns for growth and reactivation.Campaign Execution: Collaborate with cross-functional teams to build impactful, compliant, and highly personalized campaigns.Content Strategy: Shape content and segmentation strategies based on user behavior and business priorities.Requirements:6-15 years of experience in growth marketing or CRM roles.Strong analytical acumen and proficiency with tools like Excel and SQL.Proven success executing multi-channel campaigns for global audiences.Excellent communication and stakeholder management abilities.Education:Bachelor's degree in marketing, business, or a related field (MBA preferred).

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