Executive - CRM MIS

3 months ago

bangalore, India Century Real Estate Holdings Pvt Ltd Full time

Job Description - CRM MIS Analyst

We are seeking a highly motivated and detail-oriented CRM MIS Analyst to join our real estate team. As a CRM MIS Analyst, you will play a vital role in maintaining and optimizing our Customer Relationship Management (CRM) system and Management Information System (MIS) to support the efficient functioning of our real estate operations. Your primary responsibility will be to gather, analyze, and interpret data to provide insights and strategic recommendations to enhance our customer relationships and optimize business processes.


Key Responsibilities:

CRM System Management:

  • Oversee the CRM system and ensure data accuracy, integrity, and security.
  • Customize and configure the CRM platform to meet specific real estate business requirements.
  • Collaborate with cross-functional teams to integrate CRM data with other systems for seamless data flow.
  • Train and support team members in CRM usage and best practices.

Data Analysis and Reporting:

  • Collect, clean, and validate data from various sources to ensure accurate reporting.
  • Analyze CRM data to identify trends, opportunities, and areas for improvement.
  • Develop and maintain standard and ad-hoc reports to support business decisions.
  • Create dashboards and data visualizations to present insights to stakeholders.

MIS Development and Enhancement:

  • Design and develop MIS reports and tools to monitor real estate operations, sales performance, and customer interactions.
  • Continuously improve the MIS infrastructure to streamline data collection and reporting processes. Collaborate with IT teams to implement MIS enhancements and ensure data accuracy.

Process Optimization:

  • Work closely with real estate teams to identify process bottlenecks and areas for optimization.
  • Propose and implement process improvements to enhance efficiency and customer satisfaction.
  • Monitor the effectiveness of process changes and make adjustments as needed.

Data Quality Assurance:

  • Conduct regular data audits to maintain data integrity within the CRM system.
  • Implement data cleansing procedures to rectify inaccuracies and inconsistencies.
  • Ensure compliance with data protection and privacy regulations.

Business Insights and Strategy:

  • Provide actionable insights and recommendations based on CRM data analysis.
  • Support real estate teams in defining and executing data-driven strategies.
  • Collaborate with stakeholders to identify business opportunities and challenges

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