Peopledeck | Social Media Manager
3 days ago
Job Title - 1 : Sr. Executive/Executive - Social Media and PR
We are seeking a dynamic and skilled Sr. Executive/Executive - Social Media and PR to enhance the online presence and engagement of an individual focused on public initiatives. This role requires a creative strategist who can develop engaging content, implement effective social media strategies, and manage public relations efforts to increase viewership and public interest in key topics.
Responsibilities :
- Create and implement comprehensive social media strategies to grow online presence and audience engagement.
- Analyze and report on social media performance metrics to assess the effectiveness of campaigns and make data-driven adjustments.
- Stay informed about updates to algorithms across all social media platforms.
- Keep up to date on current affairs and trends.
- Produce high-quality, compelling content, including posts, graphics, videos, and articles that resonate with the target audience.
- Collaborate with the individual to ensure content aligns with their messaging and brand.
- Actively engage with followers, respond to inquiries, and manage online communities to foster positive relationships and encourage dialogue.
- Monitor social media trends and adapt strategies to leverage current events and relevant discussions.
- Develop and maintain relationships with media representatives and influencers to secure coverage and increase visibility.
- Draft press releases, statements, and other communication materials that reflect the individual’s values and initiatives.
- Monitor public sentiment and address any negative press or social media backlash effectively and professionally.
- Develop crisis communication strategies as needed.
Qualifications :
- Bachelor’s degree in Communications, Public Relations, Marketing, or a related field.
- Proven experience managing social media platforms for public figures or organizations.
- Strong writing, editing, and communication skills, with the ability to craft messages that resonate with diverse audiences.
- Familiarity with social media analytics tools and PR measurement techniques.
- Ability to work in a fast-paced environment and adapt to changing priorities.
- Strong interpersonal skills and the ability to maintain professionalism under pressure.
Qualifications :
- Bachelor’s degree in Communications, Marketing, Graphic Design, or a related field.
- Proven experience managing social media accounts, particularly for organizations or campaigns.
- Strong graphic design skills with a portfolio showcasing visual work.
- Proficiency in design software (e.g., Adobe Photoshop, Illustrator, Premiere Pro) and social media management tools.
- Excellent writing, editing, and communication skills, with the ability to convey complex ideas clearly and persuasively.
Preferred Skills:
- Experience in advocacy or community engagement.
- Knowledge of current events and trends.
- Strong organizational skills and the ability to manage multiple projects simultaneously.
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