Senior Paid Media Strategist

12 hours ago

bhavnagar, India beBeeMedia Full time

Senior Paid Media StrategistThis is a senior role responsible for defining strategic approaches to paid media, ensuring operational consistency, and maintaining strong performance standards across digital channels.Job DescriptionThe Senior Paid Media Strategist will act as the primary authority for paid media planning and execution, providing leadership to internal teams and ensuring that all initiatives support broader business and client objectives.Establish a comprehensive paid media strategy that outlines channel roles, investment principles, and performance expectations.Lead the planning and oversight of paid search, paid social, programmatic, video, and emerging media platforms.Develop frameworks for optimisation, measurement, and continuous improvement across campaigns.Required Skills & QualificationsTo be successful in this role, you will need:8+ years working in paid media management, digital advertising, or media leadership roles.Deep understanding of major platforms (Google, Meta, programmatic DSPs, YouTube, TikTok, etc.).Strong analytical capabilities, with proven experience interpreting performance data and shaping strategic decisions.Demonstrated success leading teams within agencies or large marketing organisations.Excellent communication skills and confidence interacting with senior stakeholders.What This Role OffersWe offer a flexible part-time schedule designed for senior-level strategic leadership, full remote working environment with access to global resources, opportunity to influence high-impact client strategies across multiple markets, and a collaborative culture focused on excellence, innovation, and results-driven marketing.

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