Marketing Media Strategist

5 days ago


bhavnagar, India beBeeDigital Full time

Job Title: Paid Media SpecialistAs a seasoned marketing professional, you will be responsible for developing and executing end-to-end paid media strategies across multiple platforms.Plan, launch, manage, and optimize campaigns to achieve specific business objectives such as cost-per-lead (CPL), customer acquisition cost (CAC), and return on ad spend (ROAS).Develop targeted audience segments based on in-depth analysis of buyer personas.Collaborate with creative teams to craft compelling ad copy and visuals that drive conversions.Set up and maintain data tracking and reporting systems to measure campaign performance.Monitor budgets and make strategic decisions to maximize return on investment (ROI).Requirements:Minimum 5 years of experience in digital marketing with a focus on paid media strategy and execution.Proven track record of managing B2B campaigns targeting US or international markets.Expertise in Google Ads, Meta Business Manager, and retargeting/display networks.



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