Category Development Manager

2 weeks ago

meerut, India beBeeCategory Full time

Category Demand ManagerTalent500 is seeking a seasoned professional to fill the role of Category Demand Manager. This exciting opportunity will see you working closely with cross-functional teams to drive category-level growth, pricing, and conversion.The successful candidate will be responsible for translating top-line targets into actionable plans across assortment, pricing, and visibility—ensuring both revenue and margin goals are achieved.Key Responsibilities:Category & Revenue Ownership:Co-own category performance alongside Buy Side Managers—across Revenue, NMPO, conversion, and stock health.Build category-level GTM (Go-To-Market) plans aligning with business priorities, seasonality, and consumer insights.Ensure strong visibility and campaign readiness through collaboration with Merchandising and Events teams.Pricing & Promotion Management:Develop and execute pricing strategies that optimize competitiveness and margin performance.Partner with the central pricing team to test dynamic pricing and run experiments.Evaluate promo ROI, margin dilution, and customer elasticity to guide tactical promotions.Conversion & Growth Execution:Own conversion rate improvement across assigned categories through funnel analysis and growth experimentation.Work with Product and Merchandising to optimize search-to-Add-to-Basket (ATB) and enhance in-app discoverability.Identify opportunities for upselling, cross-selling, and higher AOV within categories.Data & Performance Analytics:Track daily/weekly category metrics (Revenue, NMPO%, Conversion, Sell-through, Stock aging).Conduct deep-dive analyses to identify trends, gaps, and opportunities across SKUs, price bands, and traffic cohorts.Present business reviews highlighting actionable insights to leadership.Cross-functional Collaboration:Work closely with Buyside, Growth & Marketing, Finance, and Product teams to ensure alignment across assortment, pricing, and execution.Partner with Product teams for pricing, search, and conversion tooling improvements.Qualifications & Experience:4+ years' experience in e-commerce, revenue management, or category management, ideally within grocery or retail tech.Strong analytical mindset—proficient with Excel, SQL, and data visualization tools.Deep understanding of pricing dynamics, margin structures, and digital merchandising.Proven ability to convert insights into executable strategies that drive business outcomes.Excellent stakeholder management and communication skills across cross-functional teams.Behavioral Competencies:Customer-first mindset – balancing commercial outcomes with consumer value.Ownership & accountability – proactive in identifying and solving category-level challenges.Analytical excellence – data-driven decision-making and structured problem-solving.Collaboration & agility – effective cross-functional partnership in a fast-paced environment.Innovation & experimentation – constantly testing and learning to improve performance Progression.

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