Strategic Category Leader

3 days ago


Gandhinagar, India beBeeManagement Full time

Sell-Side Management RoleWe are seeking an exceptional Sell-Side Manager to drive category-level growth, pricing, and conversion by strategically managing demand-side levers.Category & Revenue Ownership:• Co-own category performance alongside Buy Side Managers—across Revenue, NMPO, conversion, and stock health.• Build category-level GTM (Go-To-Market) plans aligning with business priorities, seasonality, and consumer insights.Pricing & Promotion Management:• Develop and execute pricing strategies that optimize competitiveness and margin performance.• Partner with the central pricing team to test dynamic pricing and run experiments.Conversion & Growth Execution:• Own conversion rate improvement across assigned categories through funnel analysis and growth experimentation.• Work with Product and Merchandising to optimize search-to-Add-to-Basket (ATB) and enhance in-app discoverability.Data & Performance Analytics:• Track daily/weekly category metrics (Revenue, NMPO%, Conversion, Sell-through, Stock aging).• Conduct deep-dive analyses to identify trends, gaps, and opportunities across SKUs, price bands, and traffic cohorts.The ideal candidate will possess excellent analytical skills, strategic thinking, and strong communication abilities.


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