Digital Business Growth Strategist

2 weeks ago


bangalore, India beBeeOptimization Full time

Job Summary:We are seeking a Digital Optimization Specialist to drive business growth through evidence-based website, mobile app, and digital funnel enhancements.About the Role:This role involves designing and refining user journeys, conducting large-scale data-driven experiments, analyzing user behavior, and collaborating with designers, developers, and marketers to turn insights into actionable conversion lifts.Key Responsibilities:Analyze website and landing page performance, user journeys, and conversion funnels to identify opportunities for improvement.Conduct A/B and multivariate testing on page elements such as headlines, CTAs, form fields, and layouts to improve conversion rates.Use web analytics tools to monitor user behaviors and interpret data patterns.Collaborate with UX/UI, content, and performance marketing teams to optimize the entire digital user experience for maximum conversions.Develop and execute targeted conversion optimization strategies across website, mobile, and digital campaigns.Improve lead generation forms, checkout processes, and other critical conversion points.



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