High-Value Trader Acquisition Specialist

2 days ago

madurai, India beBeePerformance Full time

Senior Performance Marketer Job DescriptionWe are seeking a highly skilled Senior Performance Marketer to lead our paid media strategy, focusing on acquiring high-quality trader leads and maximizing ROI across multiple advertising platforms.Key Responsibilities:Paid Media Strategy & ExecutionDevelop and execute multi-channel paid advertising campaigns to drive high-value FX trader acquisition.Implement geo-targeted strategies focusing on priority markets.Analyze campaign performance metrics: CPA, CPL, CTR, Conversion Rate, ROAS, FTD volume, and Cost per FTD.Lead Generation & FTD OptimizationOptimize campaigns for high-quality lead generation and maximize First Time Deposit (FTD) rates.Work closely with the Sales team to ensure lead quality aligns with deposit conversion targets.Design and execute retargeting strategies to increase deposit conversion and trader lifetime value.Data Analysis & ReportingMonitor and analyze campaign performance using analytics and tracking tools.Produce weekly and monthly performance reports with actionable insights for management.Team CollaborationCollaborate with cross functions to develop high-converting creatives and landing pages.Coordinate with compliance teams to ensure ad content adheres to offshore FX advertising regulations.The ideal candidate will have a proven track record of success in digital marketing and a strong understanding of paid media channels. We offer a competitive salary and benefits package, as well as opportunities for professional growth and development.

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