Business Development Manager, Consumer Products India

2 days ago

bangalore, India Audio-Technica (S.E.A) Pte Ltd India Liason Office Full time

RESPONSIBILITIES

- Core responsibility for the management of all aspects of the consumer business of headphones, microphones, turntables, electronics and accessories for Audio-Technica in India.
- Achievement of the sales target as set by the company.
- Management and optimization of the online and offline distribution channel for consumer product lines
- Establishment and management of channel relationships with online retailers as well as large format retail organizations in India.
- Development of an extensive knowledge of Audio-Technica and competitive products, applications, features, technical aspects, and category trends.
- Development of a deep understanding of the Market and implementation of product plans, pricing, promotion and placement strategies to help foster and grow the channel, brand awareness and ultimately increase brand perception overall
- Development and implementation of comprehensive Marketing, Advertising, Event & Public Relations plans to increase brand awareness.
- Interaction with the website management company to ensure all consumer product related information on the A-T India website is up to date.
- Management of the Social Media Interaction for the brand along with relevant teams.
- Provide the Management team with detailed market information and competitive studies.
- Provide the Management team with weekly and monthly reports and other MIS documents as required.

POSITION REQUIREMENTS

- College degree.
- Greater than 5 years of experience in consumer electronics or related consumer product field with similar job function as detailed in the responsibilities above.
- Excellent computer skills, including experience with Microsoft Office Suite, and familiarity with e-mail and business systems.
- Must be able to work independently with minimal supervision in a fast-paced environment.
- Strong organizational and proof-reading skills, and attention to detail necessary.
- Strong interpersonal skills are required for working in a team environment.
- Willing to work initially from a Home Office setup.
- Willing to travel extensively.
- Location preference is for Bangalore based candidates.

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