Unthinkable Solutions | Associate

2 weeks ago

gurugram, India Unthinkable Solutions Full time

The ideal candidate possesses a passion for writing and an innovative ability to create successful marketing campaigns and aid in creating company growth. You will be responsible for generating exciting and compelling stories on both digital and print sources of media.


Responsibilities

  • Write original and crisp content such as blogs, copy for infographics, case studies, eBooks, and more to support our brand awareness, thought leadership, and demand generation efforts with our overall business objectives.
  • Ability to write content using SEO best practices and experience with tools like Google Analytics, SEMrush, or Ahrefs.
  • Ability to understand and simplify complex technical information for a non-technical audience.
  • Generate ideas for generating traffic and converting site visitors into leads.
  • Copy edit marketing, customer success, and sales content to ensure all content meets our quality standards and embodies our brand’s tone.
  • Build and maintain the editorial calendar, and publish 4 or more posts each week.
  • Help repurpose and integrate content for multiple channels such as social media and ensure that messaging and stories are coherent and consistent across multiple types of content.
  • Act as the voice of the customer by developing deep customer insights and capturing their story through testimonials and case studies.

Qualifications


  • Bachelor's degree in Marketing or relevant work experience
  • 1-3 years experience in Content Writing

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