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Marketing Manager

2 months ago

bangalore, India Neilsoft Full time

Job Description:

At Neilsoft, marketing starts with people, and we’re looking for a customer-centric marketing manager to join our solutions division. The ideal candidate will have experience in outbound & inbound marketing activities and a creative mind to help us stay fresh & competitive. Neilsoft will rely on the marketing professional’s ability to collaborate with a team of thinkers and doers, as well as a strong capacity for managing multiple tasks at one time. He/She will be expected to prepare and present ideas & deliverables on a regular basis, and research market trends and industry data to help us stay on the cutting edge.


Objectives of this Role:


Support Vertical Product sales leaders - Engineering Products/Solutions in the delivery of effective marketing programs that achieve company and client objectives Assist in the execution of a variety of marketing initiatives that drive brand awareness, trial, and distribution, including the day-to-day execution of marketing campaigns, promotions, and sales support Support the development and execution of sales and marketing materials, adapting scopes, timelines, and deliverables as needed for maximum benefit Build skill sets and engage in ongoing education for the company

Daily and Monthly Responsibilities:


Collaborate with team members to execute sales and marketing campaigns, leading brainstorming sessions to execute marketing plans for internal and external projects Meet with clients and OEM Marketing managers to plan and implement various marketing campaigns for brand-building and lead generation that align with overall company goals and sales targets Help gather, analyze, and present the brand, competitor insights, trends, and data Contribute to lead generation and customer-acquisition activities, such as sales enablement, media promotion, networking, trade shows, and events Coordinate public relations and outreach initiatives, including press release distribution, awards, company announcements, and speaker proposals Measure and report performance of marketing campaigns, gain insight and assess against goals

Skills and Qualifications:


Bachelor’s degree in marketing, business, or related field 5+ years’ experience with marketing, sales, or advertising Hands-on experience developing campaigns and promotions Proven success in a fast-paced environment, working with a team and individually Exceptional verbal and written communication skills, and presentation ability

Preferred Qualifications:


Master’s degree Professional certification—Specialist in Marketing (Muti-channel - Digital, Social, Email, ABM) Experience with content development and website design Strong attention to deadlines and budgetary guidelines Knowledge of relevant markets and trends Established media contacts