BDM (ATL Media buying sales)

7 days ago


ahmedabad, India JK Events & Advertising Full time

ATL Media Buying – BDMLocation: Ahmedabad, Delhi & PuneDepartment: Sales & Media Buying (ATL Division)Employment Type: Full-Time (Onsite)Experience Required: 8–10 YearsMonthly Target: ₹60 Lakh – ₹1 Crore____________________________________About JK Events & Advertising:Driven by Ideas, Powered by Results.JK Events & Advertising is a leading 360° marketing and advertising agency offering complete brand communication solutions. With expertise across ATL (Above-the-Line), BTL (Below-the-Line), Transit Media, and Digital Marketing, we deliver creative, impactful, and result-oriented campaigns nationwide.With a strong presence across 20+ states, our team of experts has executed powerful campaigns for industries such as FMCG, Banking, Automobiles, Retail, E-commerce, Petroleum, Healthcare, and Lifestyle. Our mission is to redefine brand experiences through innovation, creativity, and flawless execution — ensuring measurable results and long-term brand growth.Website: Offices: Pune (HO) | Ahmedabad (Regional Office) | Rajkot | South Delhi | Lucknow____________________________________Role Overview:We are looking for a passionate and target-driven Business Development Manager (BDM) for our ATL Media Buying Division in Ahmedabad. The ideal candidate will be responsible for generating business from ATL channels — Print, Outdoor, Radio, and Television — and building strong client and vendor relationships.This role requires deep market knowledge, strategic selling ability, and a proven track record of achieving high-value media sales.____________________________________Key Responsibilities:Client Acquisition & Business Development● Identify and onboard potential clients for ATL campaigns (brands, corporates, and agencies).● Present tailored ATL media solutions that align with client marketing objectives and budgets.● Build long-term partnerships and ensure repeat business through consistent client satisfaction.ATL Media Sales & Target Achievement● Achieve monthly sales targets between ₹60 lakh and ₹1 crore.● Develop media proposals, quotations, and campaign presentations.● Lead negotiations, close profitable deals, and ensure timely billing and documentation.Media Planning & Buying Coordination● Collaborate with internal teams to plan the best media mix (Print, OOH, Radio, TV).● Source and finalize competitive media rates from vendors and publishers.● Ensure campaign execution aligns with brand goals and timelines.Campaign Execution & Delivery● Oversee campaign execution from start to finish with creative, operations, and finance teams.● Ensure campaigns launch smoothly and deliver the desired impact.● Monitor results, resolve issues, and maintain performance reports.Market Research & Relationship Management● Track market trends, competitor activities, and emerging opportunities.● Maintain strong relationships with media houses, outdoor vendors, and partner networks.● Provide strategic inputs to management for pricing, planning, and growth initiatives.____________________________________Why Join JK Events & Advertising:● Bachelor's or Master's Degree in Marketing, Advertising, or Business Management.● 8–10 years of experience in ATL Media Sales / Buying / Business Development.● Proven track record of achieving large sales targets in media or advertising.● Strong network across media agencies, clients, and vendors in Western India.● Excellent negotiation, communication, and presentation skills.● Proficiency in media planning tools, reporting, and proposal creation.Job Types: Full-time, PermanentPay: ₹50, ₹100,000.00 per monthBenefits:Cell phone reimbursementInternet reimbursementLeave encashmentPaid time offWork Location: In person



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