Strategic Customer Engagement Specialist

3 days ago


thrissur, India beBeeStrategist Full time

Braze ConsultantCustomer Engagement Strategist - Lead the development and execution of comprehensive customer engagement plans across multiple channels, leveraging expertise in marketing automation and stakeholder management.Design lifecycle campaigns that drive meaningful interactions with customers through email, push notifications, SMS, and in-app messaging.Align client Braze usage with business objectives to maximize return on investment.Analyze campaign performance and identify opportunities for improvement, implementing data-driven recommendations to enhance scalability and efficiency.Integrate Braze with various tools and technologies (e.g., Segment, Amplitude, custom APIs) to ensure seamless data flow and optimize user experiences.Train internal teams on best practices for effective Braze utilization.Develop and implement measurement frameworks to assess campaign success and inform strategic decision-making.



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