Senior Growth Manager – Performance Marketing
1 week ago
Experience:5-8+ years of hands-on experience in performance marketing, specialising in Google Ads (Search, Display, Video, YouTube, etc.), preferably in EdTech/consumer/subscription businessesJob Description:To lead and scale Bhanzu’s paid acquisition efforts via Google Ads, driving high-quality leads (or paid enrollments) at efficient cost, while continuously optimising campaigns, creatives, and funnels. You will own strategy, execution and measurement of growth via performance marketing channels, working cross-functionally with content, creative, analytics, product, and operations teams.Key Responsibilities:Define and own the Google Ads strategy (Search, Display, YouTube, Video), aligning with Bhanzu's growth/revenue / enrollment goals.Manage campaign setup, optimisation, and scaling: keyword research, audience targeting, bidding & budget management.Work with creative/content teams to develop ad copy, creative assets, landing pages, and experiments (A/B / multivariate testing) to improve conversion rates.Implement and monitor tracking & analytics: ensure proper attribution, conversion tracking, ROI/CAC/LTV metrics, analytics tools (Google Analytics, conversion pixels, etc.) are set up and accurate.Monitor performance on key metrics: Cost per Lead (CPL), Return on Ad Spend (ROAS), Cost per Acquisition (CPA), Quality Score, Click-Through Rate (CTR), etc.Use data to identify bottlenecks across the funnel, suggest improvements, test hypotheses, and iterate rapidly.Manage budgets: forecast, allocate, and reallocate between channels/campaigns based on performance & testing.Stay updated with industry trends, platform changes, Google Ads policies, bidding/automation tools, etc., to leverage new features & maintain competitiveness.Mentor / lead a small team or direct reports (if applicable), or guide more junior performance marketers.Collaborate closely with growth, product, creative & operations teams to ensure alignment from traffic acquisition to user onboarding & retention.Must-Have Skills & Qualifications:Deep expertise in Google Ads across formats: Search, Display, Video/YouTube.Strong understanding of paid acquisition metrics & ROAS, CPA, Lifetime Value (LTV), CAC.Proficiency in analytics tools, attribution, and tracking systems.Experience with A/B testing and conversion rate optimisation.Solid budget management skills; able to forecast, scale, and shift spend based on performance.Excellent data-driven mindset: ability to analyse large data sets, derive insights, and make recommendations.Good collaboration skills: working with creative, content, and product teams.Up-to-date with Google Ads best practices and policy changes.Strong communication skills (written & verbal).Good to have:Experience in EdTech, consumer, subscription modelsExperience working with automation tools, scripts (e.g. for bidding), or managing programmatic display/retargeting.Experience with international markets (US, UK, GCC, ANZ, etc.), especially since Bhanzu operates globally.Experience with other paid channels to complement Google Ads (Meta, YouTube outside the Google network, affiliate, etc.).
-
Business Development Executive
1 week ago
Bangalore, India Growth Hackers Full timePrior experience working at Digital Marketing agency is a MUST. Location: Bengaluru (Work from Office – 5 Days a Week) Experience Level: 1-3 Years Type: Full-Time About Growth Hackers Growth Hackers is an award-winning performance marketing and AI-led creative agency headquartered in Bangalore. We help MNCs and startups solve growth challenges with our...
-
Business Development Executive
1 week ago
bangalore, India Growth Hackers Full timePrior experience working at Digital Marketing agency is a MUST.Location: Bengaluru (Work from Office – 5 Days a Week)Experience Level: 1-3 YearsType: Full-TimeAbout Growth HackersGrowth Hackers is an award-winning performance marketing and AI-led creative agency headquartered in Bangalore. We help MNCs and startups solve growth challenges with our...
-
Performance Marketer
1 week ago
Bangalore, India Apex Growth Talent Full timeRole: Asst. Manager/Manager - Performance Marketing Client Industry: Food & Beverage (250+ cr annual turnover) Location: Bengaluru Work Mode: WFO Working Days: Mon-Sat Summary: We are looking for a proactive and detail-oriented performance marketing specialist to oversee our brand presence on Swiggy and Zomato. The ideal candidate will be responsible for...
-
Performance Marketing Internship
1 week ago
Bangalore, India 11x Marketing Full time € 8,000 - € 15,000Location: Remote Stipend: ₹8K-₹15K/m About the Role: We are looking for a Performance Marketing Intern to join our team. This is a paid internship role, ideal for someone with a basic understanding of Google Ads and Meta Ads and a strong interest in data-driven marketing. It you're eager to learn and grow in performance marketing, this is a great...
-
Performance Marketing Internship
2 days ago
bangalore, India 11x Marketing Full timeLocation: Remote Stipend: ₹8K-₹15K/m About the Role: We are looking for a Performance Marketing Intern to join our team. This is a paid internship role, ideal for someone with a basic understanding of Google Ads and Meta Ads and a strong interest in data-driven marketing. It you're eager to learn and grow in performance marketing, this is a great...
-
Performance Marketer
1 week ago
bangalore district, India Apex Growth Talent Full timeRole: Asst. Manager/Manager - Performance Marketing Client Industry: Food & Beverage (250+ cr annual turnover) Location: Bengaluru Work Mode: WFO Working Days: Mon-Sat Summary: We are looking for a proactive and detail-oriented performance marketing specialist to oversee our brand presence on Swiggy and Zomato. The ideal candidate will be responsible for...
-
Performance Marketing Internship
1 week ago
bangalore, India 11x Marketing Full timeLocation: RemoteStipend: ₹8K-₹15K/mAbout the Role:We are looking for a Performance Marketing Intern to join our team. This is a paid internship role, ideal for someone with a basic understanding of Google Ads and Meta Ads and a strong interest in data-driven marketing. It you're eager to learn and grow in performance marketing, this is a great...
-
Performance Marketer
1 week ago
bangalore, India Apex Growth Talent Full timeRole: Asst. Manager/Manager - Performance MarketingClient Industry: Food & Beverage (250+ cr annual turnover)Location: BengaluruWork Mode: WFOWorking Days: Mon-SatSummary:We are looking for a proactive and detail-oriented performance marketing specialist to oversee our brand presence on Swiggy and Zomato.The ideal candidate will be responsible for managing...
-
Growth & Performance Marketer
3 days ago
Bangalore, India GoMarble AI Full timeGoMarble AI is the AI agent for performance marketers — combining data, creative intelligence, and workflow automation. Our platform connects Meta, Google, Shopify, and GA4 data to deliver instant performance insights, creative audits, and ready-to-share reports. We’re used by 10,000+ marketers in 80+ countries and growing fast through our creator,...
-
Marketing Lead
3 weeks ago
Bangalore, India KILIG Full timeAbout the Role: We're seeking a Marketing Lead - Performance & Growth to spearhead True North International's digital growth across our consumer brands - Kilig and Nev. In this role, you'll lead the growth charter across D2C and e-commerce platforms - owning acquisition, retention, and performance optimisation across digital channels. You'll combine...
