Strategic Marketing Leader

7 days ago

ahmedabad, India beBeeMarketer Full time

We're seeking a Chief Marketing Officer who will drive growth and build the end-to-end marketing engine responsible for multi-channel demand generation, inbound growth, account-based marketing (ABM), SEO + Paid Ads, content + sales enablement, CRM + analytics, AI-driven marketing, and full-funnel go-to-market strategy.Key Responsibilities:Demand Generation & Pipeline OwnershipOwn 50–60% of revenue pipelineBuild TOFU/MOFU/BOFU funnelsImprove inbound acquisitionReduce customer acquisition cost, improve sales qualified lead rateAccount-Based Marketing (ABM)Build Tier 1 and Tier 2 ABM wavesDeploy multi-stakeholder engagement plansCreate personalized content packsPerformance & Growth MarketingManage LinkedIn Ads + Google AdsOptimize click-through rates, conversions, return on ad spendScale search + retargeting campaignsSEO & Content LeadershipCreate keyword clustersManage content calendar (blogs, videos, case studies, webinars)Build high-quality lead magnetsWebsite & Conversion OptimizationImprove website conversion rate (2% → 5%)Oversee landing page design, analytics & conversion rate optimizationMarketing Operations & AnalyticsOwn Google Analytics 4, Tag Manager, Zoho CRM/CampaignsBuild weekly funnel dashboardsMaintain attribution accuracySales AlignmentWork closely with VP SalesEnsure frictionless MQL → SQL workflowBuild sales enablement assetsLeadership & Team BuildingLead a team of SEO, PPC, content, ABM, creative, and operations specialistsManage agencies & freelancersBuild a high-performance cultureThe ideal candidate will have hands-on experience with ads, SEO, ABM, CRM, and managed marketing budgets. They must demonstrate pipeline ownership, real ABM campaigns, strong analytics, customer acquisition cost, conversion per lead, and sales qualified lead understanding. Additionally, they should possess strategic + execution balance, analytical and metric-driven mindset, US buyer psychology understanding, high clarity of thought, fast decision-making skills, and an ownership mindset.

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